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Case study

SolarMax

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SolarMax screenshot, case study by Ahad Nawaz

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Brand and operations platform for SolarMax, a renewable energy company, spanning the public site and the integration points into their internal tooling.

The marketing surface does what a marketing surface should: presents the offering clearly, loads fast, and reads well on the phones most of the traffic arrives on. The more interesting half is that it is not a standalone brochure. SolarMax also runs Quick Pass, the warehouse gate-pass application I built for their operations, and the platform is designed with those integration points in mind rather than as a disconnected front door.

That distinction matters in practice. A company site built in isolation becomes a thing nobody updates because it shares nothing with the systems the business actually runs on. Designing the boundary deliberately, so operational data can surface publicly where appropriate and so both systems agree on the shape of shared entities, is what keeps it current.

Built with Next.js and TypeScript. Static generation covers the marketing content for speed and cost, with dynamic paths available where the site needs to reflect operational state rather than published copy.

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Topics
#energy#brand#webapp

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